A hub for those valuing professionalism

LinkedIn Ads offers a unique opportunity to reach a professional, business-focused audience through highly targeted campaigns based on job titles, company sizes, locations, and more. With a focus on B2B networking, LinkedIn is the ideal platform for advertisers looking to target specific audiences based on various criteria.

How do linkedin ads work?

• LinkedIn ads appear on the LinkedIn platform.

• Advertisers choose from multiple ad formats and target specific audiences

• Cost determined by auction system based on relevance and predicted performance

• Advertisers create and manage ads through LinkedIn Campaign Manager or with a third-party agency

• Ad performance can be tracked for measurement and optimization.

• Advertisers can choose from several different ad formats.

Where Are Linkedin Ads?

Sponsored Content Text and Display Ads Sponsored Messaging Dynamic Ads

Sponsored content appears seamlessly alongside the rest of the content on the platform. These kinds of ads are shown in the LinkedIn Feed, Member Profiles, and LinkedIn Groups, depending on the targeting criteria and the results of the auction system.

Text Ads are short, text-based ads that appear in the right-hand rail or under the “Sponsored” section of LinkedIn member profiles. On the other hand, display Ads are visual ads appear on the LinkedIn platform, typically in the LinkedIn Feed or on member profiles.

Also known as Sponsored InMail, it is a form of advertising on LinkedIn that allows businesses to send direct messages to specific users. The messages appear just like any other message from other LinkedIn users, allowing them to message specific users directly.

Dynamic Ads use data from the LinkedIn network to create personalized ads for each user dynamically. They take various forms, including display ads and sponsored content, and offer the potential to reach customers with relevant and personalized messages.

BENEFITS OF LINKEDIN ADS

Accurate targeting

LinkedIn Ads offer highly refined targeting options, such as job title, company size, industry, and location, allowing businesses to reach the right audience with their message. It also allows businesses to create personalized Ads for each user.

Effective advertising

Targeted audience, professional context, high engagement rate, B2B focus, and versatile ad formats put LinkedIn among the most effective online advertising platforms. These factors make LinkedIn an ideal platform for businesses looking to reach potential customers and drive conversions.

Accurate cost control

Bid strategies and adjustments, budget controls, performance tracking, and conversion tracking are tolls that allows you control your advertisement budget with carefully planned campaign on LinkedIn.

722 million+ users globally

Largest professional network

Primarily used by white-collar professionals

LinkedIn Ads platform since 2006

40 million+ active companies

Purchase intent of over 50%

FAQ

AfrakAds offers services such as ad creation, target audience research, campaign management, performance analysis, and more. They can help businesses of all sizes to create and run effective LinkedIn ad campaigns.

Using a LinkedIn ad agency can bring several benefits, including: Expertise: LinkedIn ad agencies have the expertise to create high-quality ads and run effective campaigns. Time-saving: Ad agencies can take care of the time-consuming tasks involved in creating and managing LinkedIn ad campaigns, freeing up your time for other business tasks. Improved results: Ad agencies have access to the latest tools, techniques, and data to optimize your campaigns for maximum results.

To get the best results from your LinkedIn ad agency, be clear about your goals and expectations, and provide them with as much information as possible about your target audience and target market. Make sure to communicate regularly with your agency, ask questions, and provide feedback on the results of your campaigns.

The cost of running a LinkedIn Ad campaign depends on several factors, such as your target audience, the type of ad you choose, and your bid. LinkedIn uses a bidding system where you set a maximum bid for each click or impression, and your ad will be shown to the audience that you have targeted.

contact us

Please rank the following 1-5 stars